BTV SIA

Beyond The Vines joins a suite of global brands to breathe new life into materials sourced from retired Singapore Airlines (SIA) aircraft. These materials include seat belts and life vests from commercial A380 planes that otherwise may have been discarded.

The brand transformed 600 life vests and over 350 seat belts from decommissioned aircraft and gave them entirely new function by incorporating parts of each into two of its star products from the Crunch Carrier series, resulting in one-of-a-kind collectables.

Beyond The Vines joins a suite of global brands to breathe new life into materials sourced from retired Singapore Airlines (SIA) aircraft. These materials include seat belts and life vests from commercial A380 planes that otherwise may have been discarded.

The brand transformed 600 life vests and over 350 seat belts from decommissioned aircraft and gave them entirely new function by incorporating parts of each into two of its star products from the Crunch Carrier series, resulting in one-of-a-kind collectables.

Life vests from the Singapore Airlines planes are deconstructed, with their core fabric and trims used on panels of the iconic, roomy, packable carriers. True to the brand’s ethos of creating utilitarian products, this special release of the Crunch Carrier series comes in a Mini and Mega rendition. They feature an inner pocket flap, a snap tab and is packable by rolling it up and fastening it with a clip fashioned from a Singapore Airlines seat belt. With panels coloured in bright and bold hues of navy, olive and lilac with orange trims, these colours were handpicked to complement SIA’s signature colours.

Offcuts from the life vests are repurposed into complementary key tags, featuring a D-ring and a carabiner. The everyday accessory is seen in navy blue trimmings paying homage to the world’s most awarded airline, enabling fans & enthusiasts alike to bring a piece of Singapore Airlines’ aviation history on their adventures.

Life vests from the Singapore Airlines planes are deconstructed, with their core fabric and trims used on panels of the iconic, roomy, packable carriers. True to the brand’s ethos of creating utilitarian products, this special release of the Crunch Carrier series comes in a Mini and Mega rendition. They feature an inner pocket flap, a snap tab and is packable by rolling it up and fastening it with a clip fashioned from a Singapore Airlines seat belt. With panels coloured in bright and bold hues of navy, olive and lilac with orange trims, these colours were handpicked to complement SIA’s signature colours.

Offcuts from the life vests are repurposed into complementary key tags, featuring a D-ring and a carabiner. The everyday accessory is seen in navy blue trimmings paying homage to the world’s most awarded airline, enabling fans & enthusiasts alike to bring a piece of Singapore Airlines’ aviation history on their adventures.